marketing content
Last week I had the pleasure of attending a workshop hosted by @ricknotley of @rimanouk . It was a fantastic day with lots learnt and I had the opportunity to snap some images for him whilst I was there.
A professional headshot is so important to 'stop the scroll' when people are looking at profile profiles, but so is the other photographic content you show.
I took images of Rick talking, students interacting and some flat lays/ambient content, which can be used as backgrounds/headers/illustrative purposes on websites and social media. This marketing content really allows you to show up for your brand in the way you want and marry everything together to a professional standard - why pay to have a professional website with amateur snapshots or mismatched stock images on it?! You need to set the right tone from the offset with your clients and to your style. Rick is all about the modern black & white, so that's what we did!
Marketing content can be booked as a day rate or, for significant savings, as a monthly package. This allows my clients to book me for a few hours on the same day of the week for the full month and they can tailor those few hours to show different things in their business. For example, a bar might choose me to photograph a gig one day, close ups of their food & beverages another, Exterior & Interior shots another and then people interactions to finish. All in one monthly purchase. This gives them marketing content for the whole year!
Have you ever thought about your marketing content?
As always, please message me with any questions or just to say hi! I'm always here to help!
Also, follow #ateliercreative for more hints & tips about portrait photography.
#norwich #photography #portrait #existinphotos #norfolk #portrait #portraitphotographer #womanportraitphotography #womanportrait #femaleportrait #portraitphotography #norwichphotographer #norwichportraitphotographer #canon #aperture#norfolk #portrait #portraitphotographer #womanportraitphotography #womanportrait #femaleportrait #portraitphotography #norwichphotographer #norwichportraitphotographer #canon #aperture
